
Image credit: WAM/Website
The 24th edition of Ru’ya Careers UAE Redefined concluded on September 25 at Dubai World Trade Centre (DWTC), marking a record-breaking year for Emirati employment opportunities.
Over three days, thousands of jobseekers engaged with recruiters, while employers conducted on-site interviews at scale, highlighting Ru’ya’s growing influence as the UAE’s leading employment and skills platform.
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Key sectors including aviation, healthcare, retail, insurance, digital services, and logistics were represented. The Get Hired! initiative played a pivotal role in accelerating interview processes and driving instant placements, a WAM report said.
Spotlight on innovation and skills of the future
This year’s edition placed strong emphasis on innovation and future-ready industries. Dubai Municipality launched the region’s first Virtual Reality Food Safety Inspector programme, while also collaborating with Rochester Institute of Technology Dubai to introduce a Professional Certificate in Data Analytics, aimed at boosting youth digital capabilities.
Dubai Police’s Air Wing opened up pilot vacancies, and Dubai Customs showcased its Masar 33 programme, highlighting roles in advanced customs operations.
Shamsa Al Falasi, UAE Citi Country Officer and CEO of Citibank N.A., UAE, noted high youth engagement through programmes like Mehnaty, while Asma Alsharif, AVP, Sustainable Development, Exhibitions, DWTC, emphasised the platform’s ability to bridge Emirati talent with both traditional and future industries.
Competitions added dynamic energy: Etihad Private School won the “Game Out to Mars” challenge; Deira International School took top spot in “FutureFit by DIDI”; Al Ittihad Private School Jumeirah won “The Next Founder”; and Al Mawakeb, Garhoud, topped “The Hackathon”.
Empowering entrepreneurs and advancing Emiratisation
In a first, the Ru’ya Concept Store showcased products from nine Emirati entrepreneurs. The event, supported by DP World, ADIB and ENOC, also featured PwC Middle East’s Watani programme, which has successfully onboarded over 250 Emiratis to date.
With unprecedented participation and measurable impact, Ru’ya further cemented its role in the UAE’s Emiratisation strategy. The next edition is scheduled for September 28–30, 2026 at DWTC.