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Taraf, the real estate arm of UAE investment holding group Yas Holding, has officially commenced construction on KARL LAGERFELD VILLAS, marking the brand’s first residential project in the Middle East.
The development, located in the heart of Meydan and overlooking Dubai’s lagoons, will feature 51 signature villas designed to reflect the Parisian style of the late fashion icon Karl Lagerfeld.
The groundbreaking ceremony was attended by senior representatives from Taraf, design and construction partners including RSP Architects and Dar Al Handasah, as well as enabling contractor Pinnacle and infrastructure contractor Dar Alwad.
KARL LAGERFELD VILLAS: Brand’s fourth residential project
Mohamed Eldahan, CEO of Taraf, said: “This project exemplifies our design-led philosophy and commitment to collaborating with globally revered creative houses. We are proud to bring to life a concept that is not only exclusive in its design but also timeless in its lifestyle offering.”
Pier Paolo Righi, CEO of KARL LAGERFELD, added: “Karl was always inspired by the world of architecture. Through this visionary collaboration with Taraf, we are translating his creativity into immersive living environments. These villas will offer a unique opportunity for residents to experience the world of KARL — where luxury, art, and innovation converge.”
The villas, with plot sizes ranging from 721 to 1,790 square metres and offering five to seven bedrooms, feature lush gardens, water features, and full-length pools. Interiors will include parquet and marble finishes, statement staircases, and custom KARL LAGERFELD MAISON furnishings.
The community’s private clubhouse will provide leisure amenities such as lounges, a curated library, a wellness deck, and a swimming pool.
Inspired by the designer’s fascination with the 18th century and the iconic Parisian Maison at 21 Rue St Guillaume, Saint-Germain-des-Pres, the project aims to merge artistic heritage with modern luxury living.
Strategically located in Nad Al Sheba, close to Downtown Dubai, the development is positioned to offer both privacy and accessibility, aligning with Dubai’s urban vision for 2030 and beyond.
KARL LAGERFELD VILLAS is the brand’s fourth global residential project, joining properties in Marbella, Lisbon, Melaka, and a hotel in Macau.
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