GLOBAL LISTINGS, a portfolio company of World Property Markets, has begun construction of its next-generation global AI real estate marketplace — a bold initiative the company says will redefine how consumers buy, sell, invest and rent property on a global scale.
Slated for launch in late 2026, the new platform — internally dubbed the “World’s MLS” — aims to consolidate global property search and discovery into one open, AI intelligent marketplace.
Michael Gerrity
Company founder Michael Gerrity says the forthcoming GLOBAL LISTINGS v2.0 platform is designed to upend the decades-old, and highly analog closed-loop Multiple Listing Service (MLS) model that has long dominated the real estate industry.
“Unlike conventional MLS platforms, which are only accessible to its local broker and agent members, our platform will be open to everyone — consumers, professionals, and businesses worldwide,” Gerrity said. “Anyone will be able to post and search property listings across all property types, in every market, and in their own native languages.”
At its core, GLOBAL LISTINGS’ new “borderless MLS” model will operate independently of any real estate association or governing body — a deliberate break from traditional MLS structures that Gerrity says, “Are regional silos that no longer fit the emerging national, global and digital nature of real estate. Ultimately, we are building a new breed of platform — one that works for its users, not against them.”
Cutting Global Selling Costs in Half
Beyond consumer accessibility, Gerrity says the platform’s potential economic impact could be profound. He estimates that property sellers worldwide collectively spend nearly $500 billion a year in customer acquisition costs that drive roughly $18 trillion in annual property transactions — spread across more than 100 million sellers.
“That’s a staggering figure,” Gerrity said. “Our mission is to cut those seller costs in half over the next decade, ultimately saving our listings customers collectively hundreds of billions of dollars in selling costs each year.”
The platform will be open to every seller category worldwide — including all agents, brokers, developers, homebuilders, landlords, investors, owners, institutions, banks, and governments — giving them direct access to digitally targeted high-probability buyers, investors and renters at significantly lower costs.
Solving Buyer Search Chaos Globally
Buyers stand to benefit as well. Gerrity says the company’s new AI listings engine will consolidate fragmented property data from around the world into a single, data-rich platform, which replaces what he calls the “chaotic sprawl” of online real estate search.
“Right now, consumers are forced to navigate multiple local sites and more than 10 million property websites worldwide — across countless categories, countries and languages — to locate suitable listings,” Gerrity noted. “It’s a ridiculous number. Our goal is to simplify the entire consumer experience, providing one unified, intelligent property search and discovery process for hundreds of millions of consumers worldwide each month”.
Not Starting from Scratch
Gerrity emphasizes that GLOBAL LISTINGS isn’t starting from zero. The company’s new v2.0 platform is being built atop its existing v1.0 analog platform, originally launched in late 2018 — currently the world’s largest international property listings platform, onboarding, hosting and promoting more than 3+ million active listings across 112 countries each month, and growing.
“Fortune favors the bold,” Gerrity said. “Our new AI platform represents the future — a true digital ecosystem purpose-built to modernize the world’s largest, most fragmented, and archaic industry: Real Estate!”
